the bridal business

1. Offer complimentary consultations and be sure to encourage services to the entire bridal party - bride, bridesmaids, groom, groomsmen, parents and other relatives.

2. Take photos of your excellent work to display in photo albums to show potential clients.

3. Create special packages for the Bride & Groom and also offer themed packages as a wonderful alternative to the typical Bachelorette or Bachelor's Parties.

4. Determine the full scope of services the bride or bridal party would like and have them sign an agreement form in advance, complete with dates of service and obtain a deposit.

5. If possible, designate a dedicated person to be your "Wedding Beauty Coordinator."

6. Attend and market your services at Bridal Fairs and obtain names and addresses of contacts you make to add to your mailing lists.

7. Partner with other bridal related businesses such as photographers and tuxedo shops.

8. Mail your postcards to local wedding planners in your community and create your own bridal mailing lists from newspaper engagement announcements and registry resources/mail houses.

9. Create in-salon posters and other on-site materials to let existing clients know about your bridal services. Our postcards can be used not only for mailings, but also as take away cards displayed at your reception desk or at salon stations.

10. Consider advertising in local print media using similar art from the postcards. (We can help you create these ads, too!)

To order your Bridal Marketing Materials

1.	Choose a design from the catalog (page 13-14).
2.	Email your information.
3.	Salon & Spa Marketing will email you a proof of your request.
4.	Approve the design.
5.	The printed design will be delivered to you.

Place Order

Download Catalog
& Marketing Guide